Top Reasons for Investing In an Online Advertising Agency

Internet has become a very important aspect of our life.Not only does it aid in communication,it enables positive brand visibility and provides crucial messages to prospective customers.The spending on online advertising is on the rise,its on the brink of even surpassing spending on print media! Due to its massive potential,online advertising is gaining such popularity.It is also imperative for  marketing professionals to make a note of this development and adapt accordingly.Since we live in an interactive world there is a possible risk of them losing out on prospective clients if they do not adhere to the changes.However its advisable to conduct a detailed research before investing in the medium.Below are few important factors which elaborate the benefits of online advertising:

  • Extensive Coverage :The most definitive aspect of online advertising is its huge global coverage.It presents an incredible opportunity for businesses to project themselves in front of a collosal amount of potential clients.Due to this factor the business can decide on their target audience and also can choose to advertise nationally or go global.Branding is everything,the more visibility a brand has,the more are the chances of consumers actually purchasing the product.
  • Relevant target audience :It gives you the opportunity to decide the target audience and to make sure who the ad content is meant for.Specific targeting gives businesses a more direct approach and they can save valuable time and money.By targeting an appropriate  set of personnel in an organization the business can capture their attention to their services,its very helpful in a B2B environment.
  • Affordable :Online advertising is somewhat more affordable and cost friendly than print media.It doesn’t necessarily mean that traditional methods are bad,but overall the online medium is a bit cheaper than print media.Some web ad agencies may be a bit expensive but they compensate that through highly efficient leads and a huge database which can generate more contacts.
  • Easy Tracking :Simply posting a commercial is a half baked process.It is imperative that we should be able to track the progress of the advertisement.This not only helps assess the impact of the commercial it also enables the scope of rectification on other ads.Monitoring your commercial gives you a picture about the product performance and the impact it has on the target audience.

Online advertising agencies are a very good choice for businesses at this present stage.The age variations and the huge audience gives advertisers the luxury of properly deciding the ad and even rectifying it. releaseMyad through its various PPC tools such as Keyword Planner,Negative Keyword detector,Keyword cost estimator ensures cost effectiveness and imperial work.To start your campaign online please visit online@releasemyad.com or call us on 09038015241.

 

The A-Z of Remarketing Ads

The basic necessity of an internet ad agency is to reach their target audience or to capture prospective consumers in every way possible.Remarketing is a tactical process of tagging the visitors of a particular website and targeting them with the same content once they migrate to some other website.This is a re engaging process achieved through online advertising which helps the business convert the minds of the prospect consumer to come back and make a purchase.

Remarketing is an indispensable tool which helps potential buyers to actually go ahead and make a purchase.Usually people visit websites with the idea of purchasing some stuff,however they might just surf some products and not make an actual purchase.The reasons can be numerous,but a basic reason for such behaviour is that they find it better to compare before buying.The banner display ads which accompany the user to the different websites is responsible for the change in the buying behaviour of the user.Online ad agencies such as releaseMyAd are specialists in the Remarketing process with their google certified technical team and a strong digital base.Its various PPC tools such as Keyword planner,Negative keyword detector,Keyword cost estimator, help create proper and cost efficient campaigns.Through releaseMyAd the advertiser can strategically place their contents for prospective buyers via dazzling display banner ads.Remarketing is a process of not losing track of the potential customer.The Remarketing process can be explained through this image:llll

 

Remarketing is of utmost importance at this age of digitalization.Pursuing a customer may seem like intervening his personal space,but if the result ends in purchase it can be deemed worthwhile.To start your Remarketing campaign through releaseMyAd call us on 09038015241 or mail us at online@releasemyad.com.

releaseMyAd- A one-stop Advertising Solution for your Business

Advertising is the lifeblood of any business organization.It is the basic necessity which ensures the survival of a business in such a competitive environment.The present market scenario demands business organizations to be on top of their game or risk being overtaken by their rivals.h

No business organization is satisfied with mediocre creativity and planning.They aspire for greatness and always seek to maximise output.Efficient advertising strategies and robust planning enables them to outmatch and outperform their competitors and build a benchmark for others.”How to build an efficient brand?” might be the question in every business house’s mind.The answer to that question lies with releaseMyAd.It is an online advertising platform with the sole purpose of guiding business houses to their desired objectives.By providing easy assistance and great value to their services releaseMyAd handles the complexities of advertising with relative ease.The biggest advantage it provides businesses is of maximum exposure through various forms of advertising.If we have a look at the advertising services they provide,it will be clear why they are a cut above the rest.

  • Newspaper Advertising– Its a 3 step process which guides the user to complete the advertising booking step by step.releaseMyAd provides newspaper advertising through Classified text ad,Classified display ad,Display ads.With its vast array of newspapers,91 to be precise and tie-up with even the top 10 newspapers in India,releaseMyAd gives businesses a wide range to choose from.Booking advertisements in the top dailies helps businesses connect with their target market and maximise exposure.Even the regional dailies are helpful in connecting businesses with audiences of every aspect.Moreover,negotiable and discounted rates of advertisements are very feasible to business houses.
  • Radio Advertising– releaseMyAd provides radio advertising in 3 simple steps too.With a list of top 27 FM brands and spread over 210 major cities,releaseMyAd send business into another league.Advertisements in 16 languages including regional allows businesses to promote themselves to every state and locality.The creative team strategises every minor detail which is beneficial to the company.It provides the services of Voiceover ads,Professional jingles(created by Jingles India) or the advertiser can upload their own creative.Reasonable packages and top FM stations ensure that the advertisement prepared is heard and recognised.
  • Cinema Advertising– Cinema advertising through releaseMyAd gives business houses a very selective and exclusive audience.Since the possibilities of overlooking an advertisement is very minimal,it is a terrific platform for businesses to showcase their commercials.It is also a three way process where the business house can decide what kind of ad they desire to showcase.They can choose from Slide ad,Slide with audio and Video commercials.Each has its advantage so its upto the business firm to decide.The creative team guides them in the creative process or they can post their own creatives.
  • Online Advertising– Online advertising with the help of releaseMyAd gives organizations the advantage of online advertising placing them in the leading search engines which allows exposure to public.They even help a business in Remarketing and Website advertising.Through releaseMyAd business can create banner campaigns and target specific websites in order of their preference.Even this is a simple 3 way process,where the user can choose their perfect plan.RMA

If we note from the above discussed advertising services,the common factor among all is the 3 way process of advertising.It makes advertising really simple and hassle free.It can also be noted that releaseMyAd covers nearly all of the advertising platforms which are necessary for exclusive advertising.Thus,giving businesses ample options and scope to unleash themselves to the general audience.In simple words releaseMyAd is definitely a one stop Advertising solution for businesses.

 

Why releaseMyAd is the Best Place to Start an Online Advertising Campaign

Online advertising is one of the hottest advertising prospects today. The internet boom blew open countless possibilities for all sectors, including advertising. The growing number of internet users in India is testament to a potentially boundless global village, a network which is powerful enough to form opinions and shift paradigms. The digital giant that rules this village, Google, offer internet advertisers two stellar advertising options – Google AdWords and Google AdSense.

AdWords is a pay per click design where you bid for a set of keywords that best define your business, design eye-catching text ads around these keywords in an attempt to get people to click these ads, which then redirects them to your website, where the user can perform the necessary call to action. Since you only have to pay Google when someone clicks on your ads, you tend to save a lot of money. In addition to that, you also get a tight control over your budget, for instance, the ability to control your daily spend. You can start your AdWords campaign via Surat’s leading Google advertising company, releaseMyAd.

Ad Sense is Google’s display advertising program, which can be best described as subtle yet candid form of targeting audiences. The targeting method used is not in-your-face, but at the same time, it’s very much there. Here’s an example – Imagine you want to start an AdSense campaign for your restaurant. Google will provide you with a list of the most popular food blogs and recipe websites in which you can advertise. Specifying your location would also help in the targeting procedure. In this advertising scheme, you have to pay Google a predefined fee per 1000 times your display ad will be shown.

In India, social media websites are the rage, especially in quaint towns like Indore, Surat and Kanpur. As a result of that, social media marketing is big in India. In addition to Google’s exceptional advertising vehicles, releaseMyAd, the top digital marketing agency of Indore, can help you launch your social media marketing campaign. Our social media marketing service falls under the broader spectrum of Digital marketing which includes content marketing as well. In social media marketing, we aspire to interact with the users of social media websites like Twitter, Facebook and Google+ with the aid of posts which are aimed to inform and engage the users. This way, we build brand familiarity.

Another popular form of online advertising is Remarketing ads, which is technically the digital manifestation of reminder marketing. Remarketing ads are displayed to internet users who visit your website, but fail to fulfill the necessary call to action that you demand. These users are then shown remarketing ads displaying your banner in an attempt to persuade them to fulfill the call to action. Kanpur’s leading online advertising agency, releaseMyAd can assist you in this endeavour.

Get the perfect results from your online advertising campaigns via releaseMyAd

Today business look up to online advertising as the only means to sustain in their competitive market.Advertisers seek for new ways in which they can reach their target audience successfully online.We see that each passing phase brings to us some novel online advertising product that can help us get one step closer to our business objectives.

But,online advertising is not easy.Its like a tool that can work wonders for you only if you know how to use it, lack of knowledge can have a disastrous effect on your campaign.

In the major metro cities(Delhi,Kolkata and Chennai) of India  businesses are aggressively investing in online platforms to promote their business efficiently.Surprisingly,the myth of traditional advertising working for Indians proved wrong.It was overwhelming to see how businesses managed to get the right shot from their campaigns.According to a short research conducted here are some of the interesting facts that we came across:

  • Around 40% of businesses advertise online from which around 85% business resort to an online advertising in Delhi .
  • In Kolkata almost 20% businesses use online advertising as the promotional tool but only 35% are lucky enough to have a successful campaign.
  • Chennaites have leveraged online advertising extensively to expand and grow their business and almost 75% of them resort to leading online advertising agencies in Chennai.
  • The businesses who handled their online advertising campaigns by themselves were seen to have higher cost per lead and lower click through rates in their ad campaigns in comparison to businesses that outsourced their online advertising to expert consultancies.

The ultimate conclusion that we derived from this research is that businesses extensively benefit from the expert service and skills.A little help from these digital marketing agencies helps businesses to get more leads,traffic and lower advertising cost.

An internet advertising agency opens of many avenues to get the perfect the results for businesses.They offer services like:

  • Pay Per Click Advertising
  • Social Media Advertising
  • Banner Advertising
  • Email Marketing

These online advertising of Kolkata,Delhi and Chennai works hand in hand with the advertisers to help them choose the right platform within their budget,serving their business objectives.

releaseMyAd is the leading online advertising agency in India.It is Google’s Premiere Partner helping small and medium scale businesses raech their target market in the most cost-effective way.Here are some of the reasons as to why advertisers of Kolkata,Chennai and Bangalore love to advertise with us:

-we love your business growth and online advertising is our passion.We know how to create the perfect magic for every business.

-we do not believe in getting more traffic to advertisers ,we aim at getting qualified leads for advertisers.

-our team loves to know more and more about our clients.We research and get more information than businesses provide to get the perfect master stroke in our online campaigns.

-we communicate the right message across to the right target audience to get the right results

-we provide personal dashboard access to customers

-we book ads online 24*7

-our packages starts from Rs 5000 only

-we guarantee results

We are the best in industry with years of experience.You can get in touch with us via online@releasemyad.com or 09830629298 to get your business growing in the magnificent way.