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Advertisements on State Buses are extremely effective. This is because most state governments in India run bus services to end the transportation woes of its people. With more than 25 such State Bus Services running in the country, they form a considerable mass of vehicles on Indian roads. These are cheap modes of transportation used every day by Indians...
A promotional campaign designed around a feeder bus service can do wonders for your brand. Feeder buses are known to carry regular passengers from one congested location to another. In India, the Feeder buses lug passengers from airports, local train/ metro stations to their place of work or study in Metros like Delhi, Noida, and Bengaluru. There are major...
ambient-advertising
( A study on why Ambient Advertising is picking pace!) With the Indian economy bustling with jostling brands to mark their presence in the consumer’s mind, advertisements have become imperative to the success of the brands. Whether the advertisements appear as print ads or hoardings, TVCs or radio jingles, they exist only to inform and promote a particular service or...
ambient-media-ads
According to a recent estimate an average person gets exposed to 125 to 900 advertisements per day. Let’s think about an individual’s daily routine. She wakes up in the morning, probably checks her smartphone for social media updates and glances through her email, takes a shower, gets ready and while grabbing breakfast switches on the TV for some morning...
Among the Out-Of-Home media, fleet graphics are the next big thing. Constantly gaining popularity as they are, they work well for the simple reason that they have the potential to grab eyeballs. And the larger your canvas, the more clearly you project your ad and the onlookers cannot help but watch (save, glare!) Imagine a vivid image of your...
All You Need To Know About Tourist Bus Advertising In the age of uninterrupted and continuous mobile and internet access, Out-Of-Home (OOH) Advertising is that extra mile you should be going with your marketing strategy. Why? The simple answer being that we spend more time outside the home than ever before and you can only imagine the intrigue an innovative...
Ambient-Media-Advertising-A-Rising-Trend
Have you felt drawn to the huge structure at the mall atrium? Did you find something at a restaurant that has made you pause and think? Have you thought and talked about unique hoarding on the main street for a long time? If yes, then, congratulations my friend you have been ensnared by an ambient media advertising campaign. These are advertisements...
Classified advertisements have always been popular in India. Classified ads have extraordinary reach, cost comparatively lower, and are very simple to compose. Classified text ads have always been the people’s advertising medium in India. The scope of choosing from a vast reserve of ad categories, coupled with an extremely high response rate has contributed to classified ads’ popularity. Hindustan Times...
zee-punjabi-ads
Zee Punjabi is a part of Zee Entertainment’s regional TV channel. It is a popular Punjabi language television channel from Noida, India. Zee Punjabi is a pay television channel that is available in the United States, Canada, United Kingdom and Ireland. It is UK's only Punjabi general entertainment channel with the tagline 'Apni Boli, Apna Maan' echoes the sentiments of...
Zee Marathi has maintained its place as the leading Marathi General Entertainment Channel (GEC). It is a part of Zee Entertainment’s regional TV channel. The channel was renamed from Alpha Marathi to Zee Marathi in the year 2004. With the tagline “Mi Marathi Zee Marathi” the channel has been the most popular and beloved channel in the hearts and minds...

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Deccan Chronicle Classifieds: Tradition Meets Modernity

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The Deccan Chronicle, an iconic name in the Indian print media landscape, embodies the fusion of tradition and modernity. Founded in 1938 by Ramanath...