Koyel Ghosh |

July 5, 2021July 9, 2021

Importance of Publishing Recruitment Advertisements in the Newspaper!

Getting the right candidate for any required position is quite a tedious and daunting task by the employer. The Organization opens several positions based on the demand and requisites of the workplace. So, we can say that hiring the best person based on their background, work experience, and skills is not an effortless task for the employer. Thus, for hiring the best candidate for the company, newspapers are always the best platform or medium for the Human Resource or the Recruiting team.

Recruitment Advertisement in Newspaper helps in taking a responsible decision by the hiring team as the hired candidate/ candidates would eventually take the organization to the heights that it aspires to reach. One wrong decision on the recruiter’s part might put a hindrance to the growth of the company! So, it is very important for Human Resources to have the correct strategy before beginning with the hiring process.

Reasons to place recruitment advertisements in the newspapers:

Situation Vacant Advertisement in Newspaper help in hiring the efficient and suitable who suits the exact requirement that the Organization needs.
Recruitment Ads in Newspaper contains all the information that is related to the job requirement the Organization currently has. The advertisement includes the work position details, the qualification, and experience details to apply, and the salary that the company can offer for that post.
Vacancy Advertisement in Newspaper helps both the employer and the employee. Employers get the right candidate for the position they have in the company and the employee gets the right job based on their skills, qualification, and experience. This bridges up the gap between both the employer and the employee.

Recruitment advertisements are classified into three sections namely Situation Vacant, Situation Wanted and Vacancies Abroad.

Situation Vacant – Situation Vacant advertisements are generally given by the employer of the company who is looking for the services of a person in his organization. The purpose of these vacant ads is to announce that an employment opportunity is either available or required at the earliest.
Situation Wanted – Situation wanted ads to denote that someone wants to work in a position and is looking for someone who needs the skill and experience he /she has to offer.
Vacancies Abroad – Vacancy abroad advertisements are given by the employer of the company that is situated outside India and is looking for the services of a person in his organization.

Recruitment ads are further sub-classified into categories namely Career Consultants, Career Course Providers, Overseas Job Consultants, Management Consultants, Resume Writers, Placement Consultants, DTP Operators, Computer Operators, Accountant, Accounts & Finance, Academic, Professor, Teacher, Assistant Managers, Delivery Boys, Personal Assistant, Peon, Receptionists & Tel Operators, Secretaries, Senior/Top Managers, Beauticians & Hairdressers, Dieticians, Fashion Designers, Journalists, Photographer, Writer, Data Entry Operators, Designers, Developer, Programmer, Web Developer, Advertising Marketing & Sales, Public Relations, Part-Time Jobs and many more.

Documents Requirement:

Situation Vacant Advertisement in Newspaper require documents where the employer must mention a matter in their company’s letterhead along with a full postal address within the ad text. ID proof of the recruiter is also required mostly for Situation Abroad Ads.

Type of Job Advertisement Newspaper

Classified Text Ads: The simplest form of advertising in the Recruitment section is the Text Classified ad. The recruitment ads can be enhanced further by selecting a background color, screen border, and bold enhancements. Publication calculates the charge on the basis of the number of words, characters, or lines used in the ad matter.
Classified Display Ads: Classified Display is more expensive and grabs the maximum attention. Publications charge the ad cost on the basis of per square centimeter.

Ad booking steps:

You can book your recruitment ad by following the steps mentioned below:

Visit the Recruitment Page on our website
Select Classified Text, Classified Display option to proceed further.
You can select your preferred language and proceed to choose your newspaper.
Select your preferred newspaper and location
Enter your ad text (Classified Text) / upload your ad matter or edit an existing template (Classified Display). You can take the help of the sample ads/ sample templates to create your ad matter
Select your preferred publishing date
Preview your ad details
Register yourself
Upload your supporting document (scanned copy of FIR/ General Diary)
Select payment option (online or offline)

releaseMyAd helps you to book your Recruitment advertisement in a quick and easy way by following some simple steps. releaseMyAd is one of India’s largest online ad booking portals with more than a decade of experience in the advertising industry. releaseMyAd serves in more than 275 national and regional newspapers and offers the best deals. For more queries and information write to us at book@releasemyad.com or call/ WhatsApp us at 9830629298.

June 29, 2021June 29, 2021

Inform the Loss of your Dear Ones Through Obituary Advertisements in the Newspaper!

An Obituary Advertisement in Newspaper is basically a kind of news article placed by the family of the deceased about the sudden demise. The death ad in newspaper is an account of the concerned person’s life and the information about the upcoming funeral. Death Advertisements in Newspapers are the source to inform everyone about the demise and acknowledge the loss of your loved one.

An obituary advertisement acknowledges the loss of our loved ones, expresses the pain of the loss and the joy that their presence among us brought in the past. For many of us, publishing a demise ad of our loved ones in the newspaper is a very important part of the grieving process. Through this advertisement, it’s become easy to inform about the funeral and memorial arrangements to all the relatives, friends, and colleagues. Obituary ads are meant to identify and communicate to the community the passing of our loved ones and to announce the burial and memorial information.

Death can be of anyone, it can be of a family member, distant relative, friend or a colleague, but the pain is immeasurable. Obituary Advertisement in Newspaper are published with the aim of informing as many people as possible as the process of informing everyone individually is quite time-consuming for the family members of the deceased who had been in contact with the deceased personally or professionally.

The purpose of an obituary ad is to remember the happy memories with the person and express the grief for the loss. Obituary ads are categorized into two headings:

Death Announcement: It is an announcement made by the family or the close ones to inform the people about the demise. Since it is just an announcement, the funeral and the burial details are mentioned in the notice. Biographical details are not included.
Memorial Advertisement: This is an advertisement where the family informs about the event in remembrance of the death of a person. It takes place every year on his/her death anniversary and is written by the family or closed ones.

Obituary Ad in Newspaper are mostly published in a Display Classified format or a Display format where you can upload the picture of the deceased and some texts in a pre-designed template which are already present on our website for obituary ads for every newspaper. The ad can be published in color or in black and white format.

Book Obituary Ad under in Classified or Display pages under the categories like Sad Demise, Besna, Bhog, Chautha, Uthavna, Marka, Kriya, Condolences, Death Announcement, Mass and Services, Rasam Pagdi, Uthala, Vaikunta Samaradhana and many more.

Composing Tips for Obituary Advertisement:

Name of the deceased should be correctly mentioned in the ad text.
Date of death should be included within the ad text.
Address/ Venue/ Date/ Times of the funeral or shradh ceremony must be mentioned in the ad content.
Names of the family members of the deceased should be mentioned at the end of the ad text.

Required Documents:

A Doctor’s Note / Death Certificate/ Cremation or Burial Certificate – any one of them is required to publish an Obituary Advertisement in the Newspaper. If it is not available, the documents should be arranged first before publishing the advertisement in the newspaper.

Ad booking steps:

You can get your ad booked in 3 simple steps through an online process.

Visit Obituary page on our website
Select preferred newspaper and location and proceed
Enter your name, email and mobile no.
Select Classified or Display option to proceed further.
Choose Color or Black & White option
Select single or multi-column based on your ad text.
Enter your ad matter and upload the photo
Preview your ad
Select your recommended released day
Register yourself
Upload the supporting document
Choose your payment option

For more information about Obituary Ad Booking, feel free to get in touch with us at 9830629298 or you can write to us at book@releasemyad.com.

May 11, 2021May 12, 2021

Know why you should publish Lost & Found Advertisement in the Newspaper!

It is a human tendency to misplace valuable items, important documents, certificates, personal belongings etc. In fact, even pets, people, our loved ones also sometimes go missing. When anything or a person gets misplaced or goes missing, it is important to inform the general public. The goal of placing a Lost and Found ad is to ensure all lost items are returned to their rightful owner in a timely and an efficient manner. Placing a Lost and Found ad helps greatly in obtaining duplicate copy of the misplaced documents such as Voter Id Cards, Aadhaar Card, PAN Card, Passport, School/ College Certificates, Bank Documents, Share Certificates. Publishing a Lost Found advertisement is a kind of legal formality that has to be followed.

With the help of lost and found advertisements, a person can reach out to the general public and make them aware about the item that has been missing. Lost and found classified ads are placed in the newspaper to obtain a duplicate of the misplaced document such as identity cards, certificates, share deeds papers, passports etc.

When a non-living item is missing, the ads are published under the Lost & Found section while when a pet or a person gets missing, the classified ads are placed under the Missing column.

Different Types of Lost & Found Advertisements

Identity Cards (Voter Card/ PAN Cards/ Aadhar Card/ Driving License) Lost Advertisement
School /College / University Certificates Lost Advertisement
Passport Lost Advertisement
Company Legal Documents Lost Advertisement
Income Tax Certificate Lost Advertisement
Property Documents (Sale Deed, Registry papers, Mutation papers) Lost Advertisement
Share Certificate Lost Advertisement
Bank Documents Lost Advertisement

Different Types of Missing Advertisements

Person Missing Advertisement
Pets Missing Advertisement

Supporting Documents required for placing a Lost & Found/ Missing Advertisement

FIR attested/ stamped by Police Station (Not More than 6 Months)
General Diary attested/ stamped by Police Station (Not More than 6 Months)

Requirement of placing Lost & Found Advertisements in the newspaper

Reaching the General Public – Publishing Lost Found Ad in the newspaper makes the public aware of the lost document or the person/pet. If the item/document/person or pet is found, that can be returned to the right owner.
Fulfilment of Legal Documentation – Placing Lost and Found classified ads in the newspaper is a mandatory procedure that needs to be followed. A scanned copy of the FIR/ General Diary needs to be provided along with the newspaper advertisement as a proof of supporting documents. This helps to stop misuse of the documents if fallen into wrong hands.
Obtaining Duplicate documents – The process becomes easier in obtaining the duplicate copy of the documents if a lost and found advertisement is published in the newspaper.
Retrieve the lost item/document/person/pet – Publishing newspaper ad helps in retrieving the lost item/ member more quickly.

Format to follow for placing Lost and Found advertisement

Some important guideline needs to be followed while booking a Lost & Found Ad

Proper and complete information must be provided in the ad content about the item/document/person/pet lost.
Contact details of the owner should be clearly mentioned in the ad content (home address or phone number).
The language should be clear enough for the readers to understand and communicate.

Type of Advertisement format applicable for placing Lost & Found / Missing Advertisements

Text Classified – Lost & Found ad can be placed in simple run-on line format by only mentioning the important details in the ad content. Use of any picture or image is not required if the lost item is any document or certificate. The ads are very economical in nature. These ads are placed only in the classified section of the newspaper under the heading “Lost & Found”.
Display Classified – If the advertisement is placed for any missing person or pet, it’s important to place the ad in Classified Display format where uploading the picture of the missing person/ pet is mandatory. Putting the image in the ad content along with the necessary description increases the change to retrieve the lost person/ pet. The ad can be placed both in Color or in Black & White format. These ads are little more expensive than the ads in simple text and are placed in the classified page of the newspaper under the heading “Lost & Found” or “Missing” based on the subject matter.
Display – When the advertisements are placed in any preferred pages of the newspaper, the ads are booked in Display format. Generally Missing advertisements are published in the Display format with a photograph of the missing person/pet with all the required description to find the person/pet back. The ads are published both in Color and Black & White hue and are very expensive in comparison with those classified ads.

Lost & Found / Missing Advertisement Booking Procedure:

Click on the Lost & Found Page
Choose your preferred ad format (Classified Text Ad, Classified Display Ad or Display). You can select your preferred language and proceed to choose your newspaper.
Select your preferred newspaper and location
Enter your ad text (Classified Text) / upload your ad matter or edit existing template (Classified Display / Display). You can take the help of the sample ads/ sample templates to create your ad matter
Select your preferred publishing date
Preview your ad details
Register yourself
Upload your supporting document (scanned copy of FIR/ General Diary)
Select payment option (online or offline)

releaseMyAd helps you to book your Lost and Found advertisement in a hassle-free way in some few simple steps. Being India’s largest online ad booking platform with more than a decade of experience in the advertising industry, releaseMyAd has gained a lot of experience in the field of advertising. releaseMyAd deals with more than 300 national and regional newspapers and offers the best deals in every newspaper. For more queries and information write to us at book@releasemyad.com or call/ WhatsApp us at 9830629298. Our expert team serves 24 x 7.

May 11, 2021May 11, 2021

Why publishing a Legal Notice Advertisement in the newspaper is of much importance!

A Legal Notice or a Court Notice is basically a formally written letter exchanged between two parties. By the means of a legal notice, the sender informs the recipient about the necessity of undertaking such legal actions against the other party. Legal notices are sent to a party when there is a property dispute, filing of a divorce, any kind of consumer complaint, or so on. It becomes mandatory to notify the recipient that legal action has to be taken against them. To share this information, advertising Legal Notice in Newspapers plays a vital role. Such notification is circulated in large only with the help of the newspapers.

Why Legal Notice or Court Notice be placed?

Legal Notice Advertising in the newspaper is mandatory as there is a legal requirement that is enforced by the law. Some of the important reasons are stated below:

Fulfillment of Legal requirements – Placing a legal or a court notice fulfills the legal requirement.
Notifying the general public – A legal notice serves as an announcement to the publication about the declaration.
Distribution of information – These advertisements keep the public updated about the legal ongoing proceedings.
The wide reach of newspapers – In the state of India, newspapers are the only medium that is within reach in every household.

Type of Legal Notice Advertisements:

Property Dispute
Marriage Notice
Consumer Complaint about faulty products & Services
Divorce Notice
Security Refund
Cheque Bounce
Insolvency
Arbitration
Recovery of Dues
Trademark Copyrights
Infringement
Tenancy

Supporting Documents required for placing a Legal Notice or Court Notice Advertisement

Legal Notice / Court Notice: Scan copy of the Notice issued from the court.
Marriage Notice: Scanned copy of the application for marriage notice which should be attested by the Indian High Commission/ Embassy/ Marriage Registrar.
Other Notice: Ad Content to be mentioned in the Lawyer’s Letterhead duly signed and stamped.

Low-Cost National Newspapers suitable for Legal Notice Advertisements

Business Standard – Business Standard is a national newspaper, available in the English and Hindi language, published in Mumbai, New Delhi, Kolkata, Bengaluru, Coimbatore, Chennai, Ahmedabad, Hyderabad, Chandigarh, Pune, Lucknow, Bhubaneswar, and Kochi. Minimum price starts from Rs. 1600 onwards.
Financial Express – Financial Express is a national newspaper, published in the English language, is circulated in Hyderabad, Bangalore, Kochi, Chennai, Kolkata, Chandigarh, Lucknow, Ahmedabad, Pune, Delhi, Mumbai. Minimum price starts from Rs. 2400 onwards.
Free Press Journal – Free Press Journal, a national newspaper, available only in the English language. It is published only in Mumbai. Minimum price starts from Rs. 1600 onwards.
Indian Express – Indian Express is a national newspaper, available in the English language, is published in Baroda, Jaipur, Kolkata, Chandigarh, Lucknow, Delhi, Ahmedabad, Nagpur, Pune, Mumbai. The minimum price starts from Rs. 200/ sq cm. Minimum prices start from Rs. 3200 onwards.

Low-Cost Regional Newspapers suitable for Legal Notice Advertisements

Navashakti – Navashakti is a regional newspaper that is available in the Marathi language. It is published only in Mumbai. The advertisements are published both in English and Marathi. The minimum price starts from Rs. 1600 onwards
Ekdin – Ekdin is a regional newspaper available in the Bengali language published only in West Bengal. The advertisements can be published both in English and Bengali. The minimum price starts from Rs. 1600 onwards.
Navarashtra – Navarashtra is a regional newspaper. It is available only in the Marathi language and is published only in Mumbai. The advertisements are published both in English and Marathi. The minimum price starts from Rs. 3200 onwards.
Suryaa – Suryaa is a Telugu newspaper, available only in the Telugu language. It is published in Hyderabad, Rajahmundry, Anantapur, Nalgonda, Karimnagar, Warangal, Kurnool, Kadapa, Chittoor, Nellore, Guntur, Vijayawada, Visakhapatnam. The ad can be published both in English and Telugu language. The minimum price starts from Rs. 1600 onwards
Kannada Prabha– Kannada Prabha is also a regional newspaper that is available in the Kannada language. It is published in Bangalore, Hubli, Shimoga, Mangalore, Hubli, Gulbarga, Belgaum. The advertisements can be published both in English and Kannada. The minimum price starts from Rs. 2400 onwards.
Jansatta – Jansatta is a regional newspaper, available only in Hindi. It is published in Chennai, Kolkata, Chandigarh, Lucknow, Delhi. The advertisements can be published both in English and Hindi. The minimum price starts from Rs. 2400 onwards.

Ad Formats applicable for Legal Notice Advertisements

Legal Notices in Newspapers are not accepted in normal text form. They are accepted in the box format. The description is stated below:

Classified Display Ads – Classified Display ads, also known as box ads can be designed according to your preference by including images or logos as well as texts. Notice Ads are generally published in black and white format. These ads are placed in the classified section of the newspaper especially under the Notice section.
Display Ads – Notice Ads can also be placed in Display form which can be published on any preferred page other than the classified section. These ads are more expensive than classified ads. The ads can both be published in color and black and white format.

How to book a Legal Notice Advertisement

Click on the Notice Page
Choose your preferred ad format (Classified Display Ad or Display). You can select your preferred language and proceed to choose your newspaper.
Select your preferred newspaper and location
You can select a color or black and white template and enter your ad text or you can simply upload your designed ad content.
Select your preferred publishing date
Preview your ad details
Register yourself
Upload your supporting document
Select payment option (online or offline)

releaseMyAd provides special assistance to book your Legal Notice advertisement in an easy way. Our expert team helps you to choose the correct newspaper for your required location at a lowest price. releaseMyAd has been serving for more than 12 years and is the largest online ad booking platform in the advertising industry. releaseMyAd is associated with more than 300 national and regional newspapers which makes it easy for you to select the right newspaper based on your budget and requirement. We have an expert designing team to design your ad without spending an extra penny. For more details, write to us at book@releasemyad.com or call/ WhatsApp us at 9830629298. We serve 24 X 7.

July 16, 2020July 16, 2020

Here’s Why Facebook Advertising Is What Your Brand Needs!

Facebook has been one of the fastest growing advertising networks and the number of advertisers using Facebook has almost doubled in the last 2 years. Facebook, the name itself infuses our mind with excitement and is the best medium to connect to an entire community and beyond. Facebook indeed makes it easy to connect online with family and friends. Facebook is the most popular social networking service launched on February 4, 2004 and was founded by Mark Zuckerberg.

Facebook offers products and services beyond its social networking platform which includes Facebook Messenger, Facebook Watch, and Facebook Portal. Facebook also has acquired Instagram, WhatsApp, Oculus and Giphy. Facebook allows users to connect with friends, work colleagues or people they don’t know, online. It allows users to share pictures, music, videos, and articles, as well as their own thoughts and opinions with as many people they like.

Facebook helps in acquiring new customers to build brand awareness and the ads help small businesses to grow online daily. While advertising on facebook, you can set your budget from the start, and once you hit the amount, Facebook will stop showing your ad. The higher your budget, you will reach out to more users. People spend most of their time on Facebook. So, one of the most important benefits of Facebook advertising is that your customers use it daily.

Facebook has a larger user base with 1.49 billion members worldwide, and 22 billion ad clicks per year. Facebook provides businesses with the largest advertising opportunity since search. Facebook makes it easy to create an ad, select the type of ad, define your audience, and set your budget and timeframe and it is highly customizable where you can choose from a variety of ad formats and bidding options.

Advertising on Facebook will allow you to reach your users when they may not be in a buying frame of mind. Rather than a limitation, this can be an opportunity where your ads can be useful for improving brand awareness and capturing leads for nurturing.

Facebook offers you to book several forms of advertisements which you can select based on your audience preferences

Video ads – The ads are in the shape of videos. Video ads are best used for brand awareness and consideration campaigns.
Photo ads – Photo ads consist of one image, a call to action, and a link.
Slideshow ads – These ads are given when you use a slideshow of photos to convey a story. Either you can create a slideshow on your own and upload it as a video, or you can use the slideshow creation tool available in Facebook ads manager.
Carousel ads – These ads combine multiple videos or images into a single ad. Carousel ads are popular mostly on Facebook and Instagram where you can showcase a number of images to improve your chances of a conversion or sale
Canvas ads – Canvas ads are the “full-screen ad experiences built for bringing brands and products to life on mobile.” These ads are interactive, fully-immersive ads which eliminate the need to go off the app for information by combining photos, videos, GIFs, text, and Call To Action buttons that allows people to click, scroll, swipe, and tap to engage with brands right on the Facebook platform.
Dynamic Product Ads – These ads automatically promote products to people who have expressed interest on your website, in your app or elsewhere on the internet. You can upload your product catalog and set up your campaign and it will continue to find the right people for the right product as long as you require.

Advertising on Facebook applications has been made extremely easy and hasslefree by India’s largest mobile advertising platform releaseMyAd. Having more than 10 years of experience in the advertisement industry, releaseMyAd has expertise in successfully running an ad campaign in social media apps like Facebook. releaseMyAd can help in identifying the prospective clients and choose the correct ad type for you to suit your product or service and budget. The lucrative platform of Facebook app can be turned into a prospective client base with the help of releaseMyAd.

The steps that you need to follow to advertise in the Facebook app are mentioned below:

Select Facebook option from the list of apps on m.releaseMyAd website.
Select the ad type that you want to select for your campaign.
Submit the enquiry by filling up your contact details

Once the campaign is confirmed, it generally takes 48 hours for the campaign to go live. The rates are fixed however, you can always optimize your cost by altering your creatives. In case if you are not satisfied with the ad campaign after it is launched, you can always choose to pause it. You can also check the campaign and consumer performance with real-time data and live reports provided by releaseMyAd.For more details related to your digital advertising on Facebook app, you can drop us an email at enquiry@releasemyad.com.