An advertising agency’s chief function if stripped to its bare essential is promoting the product for its clients. As competition between agencies increase and client needs vary from integrated marketing campaign across mediums to greater…
[caption id="attachment_22229" align="alignleft" width="256"] Quarter Page Ad Rates in HT City Delhi[/caption] For any advertisement to be published in a newspaper, there are certain factors that need to be considered before it is released. These…
What is the first thing that comes to your mind when you think of advertising in newspapers? I am quite sure it must be the ‘cost’ of the advertisement! The simple question that pops in…
[caption id="attachment_22193" align="alignright" width="200"] Logo of HT City[/caption] Every time, an advertiser like you decides to book an ad in the newspaper of his/her choice, you are presented with a common dilemma-‘What should be the…
Delhi Times is among the most popular supplements in the Delhi edition of the most read daily of India, known as Times of India. It has almost the same readership in Delhi as the main…
