Dipayan |

July 17, 2020July 17, 2020

Target your Desired Audience through Ads in BookMyShow app!

The seeds of Bookmyshow were sown during a holiday in South Africa. It was founded in the year 1999 by Ashish Hemrajani along with Parikshit Dar and Rajesh Balpande. The mother company of Bookmyshow is Bigtree Entertainment Pvt. Ltd. and Bookmyshow was launched in August 2007. It is the one and only place to book tickets for movies, events, sports, theatre, etc. Bookmyshow is India’s largest ticketing portal.

Within one decade of being in operation, Bookmyshow captured 90% market share in the online entertainment ticketing industry. Having offices in India, Malaysia and New Zealand, Bookmyshow has a partnership with all major cinema chains like INOX, Cinemax, Big Cinemas and PVR. 5000+ screens across 250 cities are covered by Bookmyshow. 85% of all movie tickets sold online are through Bookmyshow. It is the exclusive ticketing partner of theatres like Prithvi Theater Mumbai, NCPA Mumbai, Indian Habitat Centre Delhi and Rangshankara Bangalore. It was also the ticketing partner of large live events and sports events. This utility app helps to avoid last-minute queues and confirmation for any event or movie show.

In the year 2016, Bookmyshow introduced the newly designed, state of the art Android app which was full of new and improved features. The Bookmyshow app is highly rated on Google Playstore with 4.3 stars rating and it has over 50 Million+ downloads. 10 Million+ movie tickets are booked every month through this app. Bookmyshow has a monthly active user of 27 Million+ and on average 18 years to 55 years age people are active on this platform. 68% of Bookmyshow users are male whereas 32% are female.

On average 10 minutes time is spent by users on Bookmyshow application and over 2 Billion page views are there per month. Having such impressive numbers makes Bookmyshow one of the lucrative platforms for advertisement and promotion for any marketer. It is an effective choice by an advertiser to promote their brand and fulfil their marketing needs. An advertiser can reach out to people all over India through advertising on Bookmyshow app. An advertiser can target their audience based on age, gender, location, language and interest. Bookmyshow allows different ad types based on an advertiser’s budget and requirement. Types of ads that can be advertised on Bookmyshow app are:

Content Ads- Integration of branded content into the feed with the option to add video or image.
Logo Integration- Brand’s logo integrated on the image of the feed.
Native Card- A bar at the bottom of the ad which redirects users to more information about the brand.
Interstitial banner- Full-screen media display
Oreo banner- Ad appears on the second card without interrupting the story.

To help advertise on BookMyShow app, India’s largest mobile app advertising platform is available now. For an advertiser who finds mobile app advertising non-transparent or is clueless about how to go ahead with, releaseMyAd ensures proper guidance and targeting solutions. Through releaseMyAd an advertiser can without any hassle and with simple procedure go ahead with brand promotion on Bookmyshow app. releaseMyAd is reliable and helps an advertiser plan and execute an ad campaign smoothly. It also guarantees optimized advertising which suits the budget and assures better Return on Investment. The self-serve platform of releaseMyAd allows instant booking experience with just a few clicks of the mouse. To book ads on Bookmyshow follow the below procedures:

Click on https://m.releasemyad.com/app/bookmyshow
Scroll through and check the ad types you want to select for your campaign.
Submit the enquiry by filling up your contact details so that releaseMyAd can reach you and help you to set up the campaign and cost as per your requirement.

releaseMyAd lets the advertiser check the performance of the ad campaign after it goes live with daily performance analytics and data. If the advertiser finds the campaign is performing unsatisfactorily, releaseMyAd also provides the option of modifying the same. However, an advertiser should book at least 48 hours in advance so that the experts at releaseMyAd can plan and design the campaign for its best performance.if you have any further query or question regarding advertisement on Bookmyshow, drop an email to enquiry@releasemyad.com

July 17, 2020July 17, 2020

Advertise On LinkedIn App With 690 Million Monthly Users!

LinkedIn is a professional social networking platform on which professionals, employers, recruiters, job seekers and companies can connect with each other. It allows users to create profile uploading their resume and employers can list jobs and search for candidates. Through LinkedIn users can also search for business opportunities, find people and jobs and at the same time recommend other users in their contact network.

LinkedIn was founded in December 2002 by Reid Hoffman and was officially launched on May 5, 2003. By 2004, there were 1 Million users of LinkedIn. The popularity of LinkedIn grew so much as a professional community that by 2007, there were over 10 million users of the service. Since December 2016 it has been a wholly-owned subsidiary of Microsoft Corporation. With the vision of creating economic opportunity for every member of the global workforce and driven by the mission of connecting the world’s professionals to make them more productive and successful, LinkedIn is active in more than 200 countries worldwide. In November 2009, LinkedIn opened its office in Mumbai.

Today LinkedIn has 690+ Million users and the LinkedIn app has more than 500 Million downloads from Google Play Store. The app is highly rated with 4.4 stars and is a popular platform to browse and find jobs, read business news and stay updated. People of wide age group, between 18 to 65 years use LinkedIn among which around 51% are males and 49% are females. Active monthly users of the LinkedIn app are 310 Million who spend on average 58 minutes time daily to connect with other professionals around the world.

With such a huge number of audience base, LinkedIn is one of the best medium for promotion by advertisers. With LinkedIn, advertisers can reach out to the ideal customers on the world’s largest professional network. Rated by marketers, it is the No.1 platform for B2B lead generation. With LinkedIn, advertisers can promote content or drive conversions when the users are engaged and are active on the platform. On LinkedIn, app advertisers can create awareness over most viewed professional news feeds. Through LinkedIn app advertisements can be targeted to professional audiences like decision-makers, executives and influencers. 4 out of 5 LinkedIn members drive business decisions. LinkedIn helps advertisers by sponsoring their content and spreading it to the user base. LinkedIn users provide accurate and up-to-date information and therefore, advertisements can be focussed on the most viable and professionals, candidates and business buyers.

Depending upon the budget and requirement of the advertisers, different types of advertisements can be run of the LinkedIn platform. Various types of advertisements that can be run on LinkedIn are:

Sponsored Content Ads – These are the paid advertisements which allow the companies to deliver page related updates beyond their current LinkedIn page followers.
LinkedIn text ads – Form of ads that enable advertisers to create, manage, and optimize customized campaigns. With Text Ads, you can target a premium professional audience and drive high-quality leads to your business based on your budget.
LinkedIn Sponsored InMail – Form of ad where advertisers can send personalized messages to the people who matter most to their business.
LinkedIn programmatic display ads – This form of ads help the advertiser to reach the right buyers and build the brand. The advertiser can purchase guaranteed impressions directly from LinkedIn and reserve the preferred audience at a set price.
LinkedIn dynamic ads – These ads are the personalized ads tailored to each member based on their own LinkedIn profile data including profile photo, company name, job title and position.

To ensure advertising on LinkedIn app simple and hassle-free, releaseMyAd has launched India’s first-ever mobile app advertising platform. Having an experience of over 10 years in the advertising industry, experts at releaseMyAd are ideal for developing a powerful LinkedIn ad campaign which can help build the brand of any advertiser. Reliability and transparency are the motto at releaseMyAd and based on this the experts care about the budget of any advertiser and optimize the campaign accordingly. With releaseMyAd, the advertiser can be assured that the best benefits can be reaped out of the ad campaign on LinkedIn with proper targeting guidance.

On the self-serve platform of releaseMyAd, an advertiser can start the ad campaign with few easy mouse clicks and follow the below procedure:

Click on https://m.releasemyad.com/app/linkedln
Scroll through and check the ad types you want to select for your campaign.
Submit the enquiry by filling up your contact details so that we can reach you and help you to set up the campaign and cost as per your requirement.

After the campaign is confirmed it takes 48 hours to go live. During this time, the team of experts at releaseMyAd ensures planning of every detail of an advertiser’s ad campaign. After the ad campaign is live, releaseMyAd provides daily reports and analysis of the campaign’s performance. Based on this data, the advertiser can choose to modify the campaign if he/she finds it unsatisfactory.For further information about advertising on the LinkedIn app, please reach out to enquiry@releasemyad.com detailing the query.

July 17, 2020July 17, 2020

Advertise on the Facebook app and Increase Your Revenue!

Originally intended to be a student directory featuring photos and personal information, Facebook was launched by Mark Zuckerberg, along with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes in February 2004. Earlier limited to the Ivy League universities but since 2006, it has been opened to everyone with a valid email id. Today Facebook is the biggest online social media and social networking service in the world.

With Facebook users can create their own profile where their posts and content shows up. The feature of the Timeline shows chronological feeds of the user. Apart from these Facebook contains News Feeds where information like profile changes, upcoming events and friends’ birthdays, etc shows up. The option of a photo album, like, following and instant messaging services are also available with Facebook which makes it one of most vibrant social media platform to connect with friends, families and relatives. Also, privacy control settings on Facebook allow users to show what they want and what they do not.

Facebook can be operated from all devices with an internet connection. The Facebook mobile app was launched in 2008 on iOS and 2010 on Android. The Facebook app, to date, has 5 billion+ downloads from Google Play Store and has a high rating of 4.2 stars. It can be found on phones across the globe. Facebook app has a monthly active user base of over 2.5 million and consists of users between the age brackets to 18 years to 65 years among which 44% are male and 56% are females.

Having such an unprecedented user base across different demographics, culture and countries, the Facebook app is one of the best platforms to advertise to achieve marketing goals. With proper advertising, Facebook’s users and fans can be turned into potential customers and the advertiser’s brand value can be significantly improved. Whether it is about getting more page likes, sending more people to the website or increasing visits to local business, Facebook is one the one-stop place for advertising.

With Facebook, the correct audience can be targeted. Users can be targeted based on activity across Facebook like a page like and visits by the user or user’s friend. Promotion can be done based on profile information of the user and places checked in by users on Facebook. Users can also be targeted based on locations and activity with other businesses. Apart from that targeting can also be done on the basis of gender, age, interest and type of phone used. Careful choosing of a custom audience base can positively impact advertising results on Facebook app. Also, advertisers should fix their marketing objective whether brand awareness, drive traffic, lead generation or conversion so as to achieve their goal.

There are various types of ads that can be placed on Facebook app.

Video ads – Video ads are best used for brand awareness and consideration campaigns.
Image ads – Image ads consist of one image, a call to action, and a link.
Slideshow ads – These ads are given when you use a slideshow of photos to convey a story.
Carousel ads – These ads combine multiple videos or images into a single ad. Carousel ads showcase a number of images to improve your chances of conversion or sale
Canvas ads – Canvas ads are full-screen ad built for bringing brands and products to life on mobile.
Dynamic Product Ads – These ads automatically promote products to people who have expressed interest on your website, in your app or elsewhere on the internet. You can upload your product catalogue and set up your campaign and it will continue to find the right people for the right product as long as you require.

With so much of details, it might be puzzling for any advertiser, to begin with, Facebook app advertising. Having more than a decade of experience in the advertisement industry, releaseMyAd is here to help. releaseMyAd is India’s largest mobile app advertising platform. With releaseMyAd, an advertiser can instantly book and reach out to the target audience. The experts at releaseMyAd provide advertising solutions and can be relied upon for the most efficient, intelligent and data-driven promotion planning. releaseMyAd ensures the best Return on Investment and can design an advertisement campaign on the Facebook app which suits the advertiser’s budget and requirement.

The process of running an advertisement on the Facebook app is very easy through releaseMyAd. One has to just click on the mouse and follow a few simple steps:

Click on https://m.releasemyad.com/app/facebook
Scroll through and check the ad types you want to select for your campaign.
Submit the enquiry by filling up your contact details so that releaseMyAd can reach you and help you to set up the campaign and cost as per your requirement.

After the confirmation of the ad campaign, it takes 48 hours before the same goes live as the experts at releaseMyAd works on proper planning and designing of the ad campaign so that the advertiser can reap the best from the investment made. Also, after the campaign goes live releaseMyAd provides daily reports and analytics of the ad’s performance. If the advertiser is not satisfied with the campaign, releaseMyAd also gives the option of modifying the same.For more details about placing an advertisement on the Facebook app, shoot an email detailing the query to enquiry@releasemyad.com.

July 16, 2020July 16, 2020

Target your Desired Audience through Ads in Youtube!

Operating as one of Google’s subsidiaries, YouTube is the world’s biggest online video sharing platform. It was created in 2005 by Chad Hurley, Steve Chen, and Jawed Karim and was bought by Google in 2006. Today YouTube is one of the most popular social media platforms in the world. It enables its users to upload, view, rate and share, add to playlists, report, comment on videos, and subscribe to other users. Apart from individuals, big corporations also upload their media content on YouTube for general viewing. 500 hours of video content are uploaded to YouTube every minute.

YouTube is so hugely popular that there are 5 billion+ downloads of the YouTube app till date and the active monthly user count stands to more than 2 billion. It is the second most popular search engine after Google. More people in the age bracket of 15-59 years of age login to YouTube than any other TV network or broadcast.

On average, people send over 40 minutes on YouTube daily. Having such a large audience spending a good amount of time on YouTube app, it has become a favourable place for advertising by businesses. Through this platform, advertisers can reach out to the widest possible range of audience. Being the third largest social media network, YouTube is accessed by people by all demographic variations. YouTube significantly influences purchasing behaviour and customer’s buying decisions are impacted by YouTube directly. Advanced targeting options are available for advertisers who wish to advertise on YouTube app. For best performance of your advertisement, YouTube allows advertisers to target based on gender, age, interest and parental status. Audiences who have shown interest in relevant contents and topics can also be targeted with YouTube advertising. Advertisements can also be focussed on specific channels and videos which can help in delivering the marketing message to the most relevant audience. YouTube has very flexible pricing options available for advertisers of any budget. In-stream ads are usually cheaper than cost per click or cost per view ads. Advertising in YouTube app also has a high Return on Investment compared to other platforms which is another advantage of advertising on YouTube.

Having so many benefits on offer, businesses should consider taking the advantage to advertise on YouTube application now. With releaseMyAd, advertising on YouTube has become simple. releaseMyAd is India’s first and top mobile app advertising platform. Armed with an experience of over 10 years in the advertisement industry, releaseMyAd portal has made mobile app advertising hassle free and transparent. Experts at releaseMyAd help guide advertisers with proper targeting options and also tailor creatives according to advertiser’s taste and preference.

Various types of ads can be placed on YouTube app and releaseMyAd can help the advertiser choose the best ad type suitable for proper branding of the advertiser’s products or services. Advertising options available in YouTube are:

Bumper ads- 6-second videos that play before the user’s media begin.
Mid-roll ads- Up to 30-60 second videos that play at various points throughout media play out.
Native Display/ Spotlight Frames- To drive installs for your app or make people visit and take action on your website/app.
Photo Billboard- To drive a quick reach for your brand.

releaseMyAd takes utmost care before a campaign goes live. An advertisement needs to be booked 48 hours in advance so that the best can be laid out before the audience. To place an advertisement on YouTube, the advertisers just have to follow some simple steps as detailed below:

Click on the link https://m.releasemyad.com/app/youtube
Scroll through and check the ad types you want to select for your campaign.
Submit the enquiry by filling up your contact details so that we can reach you and help you to set up the campaign and provide all the details as per your requirement.

After the ad campaign is live, releaseMyAd provides ad performance details with real-time data and live reports. releaseMyAd also allows advertisers, if they wish to do so, to optimize the ad campaign and enhance the performance based on the report.For further details, queries and questions regarding advertising on YouTube mobile application, you drop an email to enquiry@releasemyad.com

July 16, 2020July 17, 2020

Promote your brand on Truecaller App in a few simple steps through releaseMyAd!

Truecaller is a mobile application that helps in identifying spam phone calls and messages. It has features like caller-identification, call-blocking, flash-messaging, call-recording, chat and voice call by using the internet. Truecaller has made its users smarter by allowing them to connect to only those they want to. It protects the user from spammers.

Developed by True Software Scandinavia AB, Truecaller was founded in July 2009 by Alan Mamedi and Nami Zarringhalam. It is a company based in Stockholm, Sweden. Within 3 years of its launch, Truecaller had over 5 million users and as of 2020, the global users of Truecaller app are over 200 million among which around 150 million users are from India.

Usually, people between the age group of 15-55 years and above use the Truecaller app and the average time spent daily by the users is 20 minutes. This immensely popular utility app is day by day adding new features and its popularity is on the rise due to its user-friendly platform. Truecaller has over 500 million+ downloads from Google Playstore and is highly rated with 4.5 stars.

Truecaller has recently become one of the favourite platforms for advertisers to market their products or services. With such a big user base, it is a lucrative place to reach out to the audience easily. Advertising on the Truecaller app creates impact and though this platform awareness can be delivered in the right direction. Truecaller is also an efficient way to reach out to extremely relevant audiences through its intent-based targeted campaigns.

Though Truecaller, advertisers can target audiences based on gender, location, device and OS. Truecaller app provides a unique opportunity to advertise based on custom segments like shopping, lifestyle and entertainment, transport, finance, real estate, etc. A user is targeted if he/she has received a call or made a call to a business or service of a particular segment. Truecaller also provides the option of Easy Lead where a user can be engaged via Truecaller’s native ad unit which is an in-app lead generation form. Apart from that advertisers can target based on demographics, mobile number, audience behaviour and telecom carrier. Targeting can also be done based on location, day and time with Truecaller.

Various types of advertisements that can be placed on the Truecaller app are:

Midroll- Mid-roll advertising refers to a video ad that plays in the middle of content, rather than before or after the publisher’s video content.
Standard Banner– A 300 X 250 billboard shows varying imagery and text created in a square or rectangular format with the right CTA.
Native Ads- Native advertising is the use of paid ads that match the look, feel and function of the media format in which they appear. They look like part of the editorial flow of the page.

Based on the advertiser’s budget and product type, Truecaller gives a positive impact on the advertiser’s brand and boosts its success.

To make advertising on Truecaller simple and hassle-free releaseMyAd provides the best solutions. releaseMyAd is India’s largest mobile app advertising platform. Having the expertise of over one decade in the advertisement industry, releaseMyAd is the one-stop platform for Truecaller advertising. releaseMyAd can properly design the ad campaign as per the advertiser’s budget and requirement and is completely reliable and trustworthy. The advertising rates are transparent and with competence releaseMyAd also helps advertisers target the correct audience.

With few easy clicks and following the steps below one can start the advertising procedure through releaseMyAd:

Click on https://m.releasemyad.com/app/truecaller-
Scroll through and check the ad types you want to select for your campaign.
Submit the enquiry by filling up your contact details so that we can reach you and help you to set up the campaign and cost as per your requirement.

Once the campaign is confirmed it will take 48 hours before going live. Our experts during this time ensure proper designing of the ad campaign so that the brand value increases and best benefits can be reaped from the product or service promotion.

releaseMyAd also provides daily real-time data and reports after the ad campaign is live based on which the campaign can be modified if the advertiser feels unsatisfied.To know more about advertising through releaseMyAd in the Truecaller app please drop an email detailing your questions and queries to enquiry@releasemyad.com.