Video App Advertising is a hype nowadays and with good reason. Advertisers not only get a huge amount of traffic on their ads for increased visibility but also the ads perform better with click-through rate being the metric. If this wasn’t enough incentive to advertise on mobile apps, the targeting solutions these apps provide help advertisers save on extra costs. By advertising to only the sub-audience which is a potential set of customers, advertisers save big bucks as opposed to broadcasting. Video App advertising although still in a relatively nascent stage, this generation of video streamers are the extra punch which drives the advertising industry now.
Voot, an offering of Viacom18 under their Digital Ventures, is an online video streaming platform. It offers a plethora of genres in 7 languages for free as well as on a subscription to 37 Million Monthly Active Users and 4.3 Million Daily Active Users, who spend an average of 50 minutes per day on the app. The highest viewing audience falls in 18 to 24 years, 25 to 44 years coming at a close second. Having established a reach across 1500 towns and cities, Voot has the highest popularity in Karnataka, Maharashtra, New Delhi and UP. Along with Voot Original, users can access Viacom’s network content, exclusive content not shown on TV and Voot Kids for the younger audience. These make for a diverse audience in each segment getting served by Voot. News18 is now available through Voot, with 16 linear feeds and 18 library shows that can be viewed in 11 languages on the app itself, which drives in a significant crowd. With the latest ad technology like geo, demo, interest, device targeting and double-click ad exchange, it also provides ready-made segments like Travel, Tech-savvy, Finance, Business, Health and Parents to facilitate the advertisers.
releaseMyAd facilitates advertisers to use the video streaming platform for their ads at the lowest price. It was the first Indian platform to do so and remains the largest in terms of the client base. With Voot ad campaigns starting at as low as INR 10,000, it provides tailor-made plans to suit each advertiser’s budget and objective. Advertisers have the option to choose from India’s most popular News, music and video streaming apps like Voot and select their campaign timings, dates and audience they want to serve. Booking a campaign has never been easier and you can get yours by following these steps:
- Visit https://m.releasemyad.com/app/voot to browse through plans
- Set the Campaign by setting time and date along with your ad
And you will be connected by a team member within 24 hours to help you get your campaign live. Hurry and get noticed on Voot today!