Category: Voot

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Why You Should Advertise with Voot

Video App Advertising is a hype nowadays and with good reason. Advertisers not only get a huge amount of traffic on their ads for increased visibility but also the ads perform better with click-through rate being the metric. If this wasn’t enough incentive to advertise on mobile apps, the targeting solutions these apps provide help advertisers save on extra costs. By advertising to only the sub-audience which is a potential set of customers, advertisers save big bucks as opposed to broadcasting. Video App advertising although still in a relatively nascent stage, this generation of video streamers are the extra punch which drives the advertising industry now.

Ads on Voot App

Voot, an offering of Viacom18 under their Digital Ventures, is an online video streaming platform. It offers a plethora of genres in 7 languages for free as well as on a subscription to 37 Million Monthly Active Users and 4.3 Million Daily Active Users, who spend an average of 50 minutes per day on the app. The highest viewing audience falls in 18 to 24 years, 25 to 44 years coming at a close second. Having established a reach across 1500 towns and cities, Voot has the highest popularity in Karnataka, Maharashtra, New Delhi and UP. Along with Voot Original, users can access Viacom’s network content, exclusive content not shown on TV and Voot Kids for the younger audience. These make for a diverse audience in each segment getting served by Voot. News18 is now available through Voot, with 16 linear feeds and 18 library shows that can be viewed in 11 languages on the app itself, which drives in a significant crowd. With the latest ad technology like geo, demo, interest, device targeting and double-click ad exchange, it also provides ready-made segments like Travel, Tech-savvy, Finance, Business, Health and Parents to facilitate the advertisers.

releaseMyAd facilitates advertisers to use the video streaming platform for their ads at the lowest price. It was the first Indian platform to do so and remains the largest in terms of the client base. With Voot ad campaigns starting at as low as INR 10,000, it provides tailor-made plans to suit each advertiser’s budget and objective. Advertisers have the option to choose from India’s most popular News, music and video streaming apps like Voot and select their campaign timings, dates and audience they want to serve. Booking a campaign has never been easier and you can get yours by following these steps:

  1. Visit https://m.releasemyad.com/app/voot to browse through plans
  2. Set the Campaign by setting time and date along with your ad

And you will be connected by a team member within 24 hours to help you get your campaign live. Hurry and get noticed on Voot today!

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Promote your Brand on Voot in Five Simple Steps

With the tremendous transformation in the technical world, mobile phones along with their incredible features and opportunities have now become the colossal point of attention for individuals and businessmen. The incessant access to cheap internet services and mobile technology has aroused the development of many varied apps and services providing people with the ultimate comfort. Voot launched on March 2016 by the digital arm of Viacom 18, today has come up as one of the leading video streaming service apps of India providing the viewers with almost all the genres of entertainment including drama, reality, kids, regional, originals, comedy and many more. Including 45 million App instalments and about 37 millions of active users, Voot has become one of the most popular on-demand video streaming service platforms.Advertising on Voot

From streaming popular shows like Splitsvilla, MTV roadies and India’s Got Talent to creating its own original web content like It’s Not That Simple, asura and feel up with the stars, Voot is one of those platforms which cater to the needs of all the diversified audiences from dramatic serials to web series. It offers diversified content of over 40,000 hours in as many as seven languages. On average, over 30 million people spend more than 40 minutes per day and the app is able to generate 60% of the traffic. Having a large audience base Voot has become an excellent platform for all the brands who want to showcase themselves among the audience. Adding approximately 12,000 hours of miscellaneous contents every year Voot attracts more than 50% of the audience ranging from 20-30 which gives all the brands a marvellous chance to separate the demographic audience base and target them according to their needs. Last year on-demand video streaming service platforms were able to increase their revenue up to 62% proving that online streaming platforms are going to be the ultimate answer of our progressive technology.

With its staggering content, Voot has developed a subtle way of attracting audiences and has victoriously plundered its way to occupy a significant space in the Indian Market. In today’s world it is extremely important for brands to find and analyze new cumulative ways to reach out the continuous scattered audience and video streaming app Voot having captured a significant part of people’s attention is providing all the brands with an opportunity to promote themselves via video snippets ranging from 6 seconds, 20 seconds and 30 seconds.

Indian market is forecasting a significantly increased rate of improvement of Digitized ecosystem. ReleaseMyAd being a cardinal agency having a profound experience in online and mobile Advertising can help you to reach the extreme range of potential audience with its expertise.  releaseMyAd makes advertising on Voot quick and easy, helping you to provide the best rates for your campaign and optimize it according to your needs. All you have to do is:

  • Select the Voot option from our platform
  • Set down the budgets of the campaigns and provide us with your creatives.
  • Make the required payments and we will take your campaign live with best-optimized deal.
  • Track the real-time data and updates
  • If you want to make changes, get the provisions of making amendments with ease.

For your further assistance, you can email at enquiry@releasemyad.com, Our expert will get back to you as soon as possible.