( A study on why Ambient Advertising is picking pace!) With the Indian economy bustling with jostling brands to mark their presence in the consumer’s mind, advertisements have become imperative to the success of the…
According to a recent estimate an average person gets exposed to 125 to 900 advertisements per day. Let’s think about an individual’s daily routine. She wakes up in the morning, probably checks her smartphone for…
Have you felt drawn to the huge structure at the mall atrium? Did you find something at a restaurant that has made you pause and think? Have you thought and talked about unique hoarding on…
