Launched in 1999 as Alpha Marathi, Zee’s Marathi TV channel was the first of its kind. With daily soaps that echoed with the spirit of Maharashtra, this channel was an instant hit with the ‘Marathi Manus’. Game shows, chat shows, cookery shows and travelogues excited the average Marathi family from Konkan to Nagpur and Pune to Nashik.
In 2004, however, the channel went for a major revamp and Zee Marathi was born. And since then, Zee Marathi has never looked back.
It is the No. 1 Marathi GEC with programs especially targeted towards women aged 18 to 45.
Daily serials that mirror the contemporary Marathi world are the latest trend on Zee Marathi and consume most of the prime time slots. But the channel makes it a point to bring new show platforms to its screen. Jai Malhar is one such mythological tale that has never been explored before on Marathi television.
Advertisements on the regular serials of Zee Marathi are sure to take your brand into every corner of Maharashtra and the globe to Marathi-speaking homes.
Apart from the regular serials, Zee Marathi also brought reality show platforms like Sa Re Ga Ma Pa, Dance Maharashtra Dance; game show Home Minister, travelogue Bhatkanti, etc. to Marathi Television. These pioneering concepts helped Zee Marathi to create new genres and build a relationship with its audience across the globe.
TV advertisements in Zee Marathi are bound to hit audiences engrossed in engaging content. This makes your target audiences more receptive towards your ad message increasing brand recall.
In a span of a decade, Zee Marathi has created a legacy for itself that bridges a gap between time, emotions, relationships and borders. Today, Zee Marathi is available to millions of Marathi people in more than 160 countries.
The channel hosts a special award function ‘Zee Marathi Awards’. It is the biggest viewer’s choice awards in Marathi television. Also, Zee Marathi encourages women achievers and their contribution across spheres in ‘Uncha Majha Jhoka Puraskar’. Both of these create a point of contact between the channel and its viewers offering the channel a unique opportunity to gauge the viewer’s perspective. Advertisers on Zee Marathi can take advantage of this to reach their target audiences more meticulously.
‘Zee Gaurav Puruskar’ is another coveted award for the Marathi Movie and Theatre world and brings the glitz and glamour of the big screen to the small screen.
Not only do these award functions create a buzz for Zee Marathi but they also provide ample opportunities for advertisers to specifically pursue their target groups.
Zee Marathi provides integrated advertising solutions and strives to blend your brand into its programs for better visibility and brand recall.
Advertise on Zee Marathi with releaseMyAd to get the lowest ad rates and expert guidance in campaign planning. To begin your Zee Marathi advertisement campaign contact us at enquiry@releaseMyAd.com or 09830688443.
