Online | - Part 11

July 29, 2014November 7, 2014

ReleaseMyAd Keyword Niche Finder exposes Profitable Niches for your business.

Finding qualitative keywords manually for online campaign is almost next to impossible Relevant, related and quality keywords can give your online PPC campaign an amazing boost generating business for you.Discovering related keywords is crucial and vital part of keyword research. By detecting related keywords with low distinctiveness can unravel a new untapped potential market.A proper keyword research unveils a different array of related terms.

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Benefits of relevant and highly compact keywords :

– enhances in depth coverage of niche areas.

-sometimes synonymous variations are seen to have decent search volume.

-draws traffic that might be searching with least obvious keyword variations.[/box]

In order to enter untapped profitable areas of your domain you need to detect Niches of your business platform.For businesses to grab the attention of their potential customers online they are required to spot the niches and create a docket of qualitative niche keywords.

[box style=’info’] Keyword Niches–These are highly compact keywords which presents us with a pool of opportunity wherein we can get business from a narrow business vertical.

eg: A person dealing in shoes can just target a single important niche say, ladies shoes. His ladies shoes targeting faces less competition and more results in comparison to a shoe targeted campaign.

Why so?Because the shoes campaign would include all keywords related to shoes sometimes driving you unwanted traffic with huge reckless spend.Targeting your Ads towards niches keeps you focussed, enhances quality score,better ranking, low cpc and excellent results.[/box]

How does Keyword Niches help in:

PPC Campaigns- Keyword Niches allows you to build a strong PPC campaign, saving you money,time and effort.It helps in delivering relevant Ads generating more clicks and enhancing your website traffic.

SEO Campaigns- Detecting keyword niches helps you to have an excellent SEO workflow as you can easily detect promising topics for your website content, blogs and other SEO activities ensuring that you leverage the profitable niches.

Why do you need a Keyword Niche Tool?

You would be taking hours and days to research before coming up with a decent docket of valuable niches.A tool would save your time and effort giving you an opportunity to target the profitable niche market of your industry. You almost get a ready made strategy to grow your business in a few seconds.In these rough times when surviving in the competitive battle is a tough fight, a niche gives a new lookout to your market.

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What does the ReleaseMyAd Niche Finder do for you?

Helps you detect profitable niches in a few seconds.
Assists in leveraging you the opportunities of the untapped markets which could give your business sway.
Generates a huge pool of keywords and exact match domain from a unique seed keyword,saving your effort.
Provides keywords for profitable niches along with their relative frequency* and monthly search volume.

(Relative frequency refers to the estimation of how often that particular keyword is being searched for.

Monthly Search Volume refers to how many people are searching for this term.)

Provide accurate data for free. [/box]

How does the ReleaseMyAd Niche Finder work?

[dropcap style=’circle’]1[/dropcap]Insert a Relevant Topic related to your business or your product category.

[dropcap style=’circle’]2[/dropcap]You get a List a Profitable Keyword Niches for your search.

[dropcap style=’circle’]3[/dropcap]Once you select the required keyword niche, you get a docket of keywords for that niche with their Relative Frequency and Monthly Search Volume.

[dropcap style=’circle’]4[/dropcap]Select the keywords suiting your needs for the required niches and share it via email.

ReleaseMyAd is a Google’s Premiere SMB Partner and has the expertise to make your brand shine in the top ranks in Google searche pages.We are online marketing experts so are well versed with the trends and latest updates that can easily get you the much required visibility online . We can plan an excellent strategy for your business- contact us on 8697372937 or can write to us on online@releasemyad.com for suggestions or queries.

July 23, 2014November 7, 2014

Use ReleaseMyAd Negative Keyword Detector to save your Adword spends.

Is your Google search advertising campaign experiencing low click through rate? Are you exhausting your adword spend on ads targeting irrelevant keywords?

You need urgent assistance, your campaign is at risk.Retake charge of your paid search advertising campaign by computing the set of irrelevant keywords to your account.These irrelevant keywords make you campaign lose focus as well as money.

These irrelevant keywords are known as Negative Keywords.Negative keywords allows you to filter and refine your campaign impressions based on their search queries.

[box style=’success’]Why should you use negative keywords to your campaign?

It prevents your Ad from appearing for searches which contain this particular keyword in their phrase, safeguarding you from appearing for irrelevant searches.

For example: A radio ad booking agency X uses “ free “ as its negative keyword to avoid from appearing for search queries like: free radio ads, free advertisements, free radio ad booking, etc. This so because free advertising services does not lie in the portfolio of X. So, X wants to prevent from appearing for such irrelevant phrases, adding free to his negative keyword list optimises his account and budget. [/box]

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Benefits of using a a negative keywords?

Save your money

Enhance your click through rate i.e the percentage of searches who saw your Ad and actually clicked on it. People would be interested to click on your Ad only if it pertains to their area of query.
Increase in conversion rate i.e the percentage of people who after clicking your Ad got converted.
Improve your campaign Quality Score(it is the variable used by Google to check relevance and quality of keywords). [/box]

Spotting negative keywords, is a crucial task. A tool can simplify this for you.

Why do you need a negative keyword tool?

The traditional way of detecting negative keywords is very slow, tedious and sometimes not strong enough to make a difference to your account.There exists a huge probability that you will miss out on many potential negative keywords.

The tool saves time, generating a list in a few seconds.You can concentrate on your account and business.

Provides you with a pool of negative keywords.You can filter and choose negative keywords that suits your requirement.

Efficient keyword research.

Using Google Search report to detect negative keywords is a problem.WHY ?

They require you to analyse each keyword and label it as negative.An account could return huge queries going through each keyword manually gets difficult and lacks efficiency.
Provides incomplete reports.Some keywords are put under “other categories”.This section cannot be accessed.
Google Search Reports shows the list of keywords that drives customer to your website and you can only add negative keywords to your campaign after you have lost money on these keywords.

[box style=’info’] How does ReleaseMyAd Negative Keyword Detector help you?

It expels careless as spends by finding a docket of irrelevant keywords as per you requirement,helping your campaign to perform well.
Saves time ,effort and get better ROI .
Efficiently detects negative keywords for FREE.
You can also filter relevant keywords which you prefer in your campaign. [/box]

How does ReleaseMyAd Negative Keyword Detector work?

[dropcap style=’square’]1[/dropcap]Enter a relevant word or your product category.

[dropcap style=’square’]2[/dropcap]Get a List of expanded keywords based on the mentioned word.

[dropcap style=’square’]3[/dropcap]If the keyword is relevant to you ,click YES and you a get a list of relevant keywords.

[dropcap style=’square’]4[/dropcap]If the keyword is irrelevant to you ,click NO and you a get a list of negative keywords.

[dropcap style=’square’]5[/dropcap]You can now mention your details and email the docket to yourself .

An efficient negative keyword management helps you in having a clean and highly relevant campaign assisting you to deliver targeted messages to your potential customers who are looking for you. You can be satisfied to see your budget spent in the right way to generate right visitors to your website, driving business for you.

ReleaseMyAd Negative Keyword Detector is an effective proactive solution that saves time and keeps your marketing expense in control. Add negative keywords in your PPC campaign instantly to save money and get better results.

ReleaseMyAd is a Google’s Premiere SMB Partner and can unravel excellent online opportunities for you. If you are doing PPC campaigns by yourself or agency try do it right or its better to drop the campaign.We being PPC experts can assist your business to get to great heights through Google Adwords. You can contact us on 8697372937 or can write to us on online@releasemyad.com for suggestions or querries.

January 16, 2014November 7, 2014

Be on Top of World’s Largest Search Engine with ReleaseMyAdWords

Over the past four years, the digital advertising market in India has steadily expanded standing at a net worth of over 2260 crores. The growth in digital advertising made it imperative for businesses to opt for the online medium more often. The goal is to reach out to the right people, at the right time, through the right medium.

“Let’s Google it” – The fact that Google has become a verb indicates how search engines have influenced consumer behavior.

But advertising on Google is not an easy task as it requires immense strategic planning that takes up ample time and energy. It includes bidding for the right keywords that Netizens prefer and use while looking up products and services related to your business.

With releaseMyAdwords you can avail the opportunity to launch your very own adwords campaign on Google within minutes. In our effort to continually help businesses advertise online, we have become East India’s only Google Premier SME Partner. Our certified experts help create ads relevant to your business. We directly convert your investments to calls and email queries from potential leads.

The process is simple. Allow us to explain in detail:

You simply introduce us to your business and tell us the places you want to target customers from.
We let you know the keywords most searched for by potential customers over the past six months.
Once you have finalized this list, you tell us how many customers you want to cater to in a day. We develop 3 plans for you to choose from.
A representative from our company gets in touch with you to understand your business once you have confirmed your campaign.

We can also build you a 1 page website at no extra cost provided. We promise that your ads will go live within 48 hours.

What Happens Next?

-Now users conducting searches relevant to your business start noticing your ads amongst the top 3 search results

– They click on an ad; they are redirected to your website where they receive all the necessary information about your products & services

-Visitors can call / email you directly or submit their requests by filling a query form present on the landing page.

Benefits of Online Advertising: Online advertising helps you monitor your campaigns response. You are only charged according to the Cost per Click (CPC) model where you pay only when a user clicks on your ads. You may also track your campaign growth in terms of how many users reach your website and the number of calls and queries it generates. In the advent of todays digital media one cannot help but notice the brilliant impact it has on every individual. It is the perfect medium every business should use to widen its customer base by monitoring every penny of their investment. In short, it renders the maximum return on investment compared to any other medium. releaseMyAdwords helps you to achieve this return on investment taking responsibility of bringing customers to you by assigning experts to handle your account.

If you have any questions about how start your paid ad campaign on Google, visit our releaseMyAdWords FAQ Page.

Start growing your business today! Visit http://online.releasemyad.com/.

Author’s Bio: ReleaseMyAdwords is a new initiative which is being handled by one of the newest talents of ReleaseMyAd, who also happens to be the author of this post, Mr. Rahul Bagchi. He has been associated with our Digital marketing team for the past 4 months and already has a lot on his plate as far as tasks are concerned. He has proved to be a highly competent and fast learner. We wish him all the best for his future at releaseMyAd and thank him for contributing his knowledge to boost our blog.