It is painful to lose a loved one, be it a family member or a friend. An obituary is a notice of a person’s death, and this notice typically contains a brief account of the person’s life. Obituary ads are published with the objective of informing a large number of people who may have had a connection, either personally or professionally, with the deceased person. These ads contain the contact details of the bereaved family for people to pay their respects to the deceased person as well as so that they can share their solidarity with the deceased person’s family.
Obituary ads also contain details of the upcoming funeral ceremony or memorial service. By publishing an obituary ad, people are able to reach out to the extended family members, friends, colleagues and acquaintances of the deceased person.
The publication of obituary ads is helpful as this helps to not just inform various people about a person’s death, but also helps to bring people together in solidarity and moral support for the grieving family. These ads are a means of informing the public of a person’s death, and are an effective channel to communicate the same when it is complicated, troublesome and impractical to individually contact every single person the deceased person had known, or every single member of the family’s close and extended social circle.
In a country like India, newspapers are read by a large number of people from all walks of life, and newspapers are an integral part of the country’s cultural life. An obituary ad in a newspaper is an effective way to reach out to a large number of people.
At the time of a person’s death as well as the days immediately afterwards, the family members of the deceased person are under a lot of stress and are very busy arranging the funeral and the memorial service for the person, so an obituary ad helps to inform people on a larger scale than individual phone calls, text messages or emails, which helps to ease some of the stress on the bereaved family.
The Hindu is one of India’s finest English language newspapers. Since its foundation more than a century ago, the newspaper has grown to become an icon of English language journalism in India. A Hindu obituary advertisement is an excellent channel to help bring near and dear ones close during such a difficult time.
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