Digital Advertising on TOI App now can be done in a few simple steps through releaseMyAd!

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If you are into newspaper reading you must be very familiar with the Times of India. It is one of the biggest newspapers in India. It is the go-to English language newspaper in the country having over 33 different editions to choose from. The very first Times Of India was published way back in 1838 and a new era of digitization came into being; they came up with the TOI app taking news reading experience to the next level. The app has a significantly larger global audience as well and is India’s premier news app and is used by both Indians & NRI’s alike.

The TOI app quickly gained popularity among smartphone users as they no longer had to carry a newspaper on their way to the office. They could simply catch up with the daily news updates on their smartphones while commuting in crowded trains and buses. The App currently has over 140 million monthly active users spending 15 minutes daily and is used by people ranging from 18 to 45 years with a gender percentage of 75% male and 25% female. The app is available in iOS, Android, and also in web format. 

Ads on TOI App

Features offered by TOI app for users:

  • TOI App offers news in 14 languages including English, Telugu, Tamil, Malayalam, Hindi, Bengali, Gujarati, Kannada, Punjabi, Nepali, Urdu, Marathi, Assamese, Punjabi, and Odia.
  • Briefs – Featuring articles in a crisp format for users to stay updated on the go.
  • My Feed –Allowing users to customize feeds as per language preference for all Times Group E-papers.
  • Live TV –Live coverage of all breaking news, business & Bollywood news on the go.
  • Users can access the TOI app from more than 225 countries allowing them to get all the latest national as well as international news updates.

It has a solid 4-star rating in Google Play Store with over 30 million downloads providing the perfect digital advertising platform to gain new customers easily. releaseMyAd is the first-ever Platform enabling advertising for India’s top Mobile App. With over 10 years of experience within the advertising industry, it offers advertisers reliability and trust. With releaseMyAd, advertisers can customize their ad according to audience interest, age, location, and gender and comes with a 2-day prior advertising deadline.

Through, releaseMyAd advertisers can advertise in TOI App in various ad formats like- 

  • Video Ads-
    • Bumper ads: This is a 6-second video that plays before the user’s media begins.
    • Mid-roll ads: This is a 30-60 second video that plays at various points throughout media playout.
  • Display Ads-
    • Native Display/ Spotlight Frames- To drive installs for your app or make people visit and take action on your website/app.
    • Photo Billboard- To drive a quick reach for your brands.

It takes up to 48 hours for the campaign to go live allowing our executives to reach out to the advertisers for input specifications like campaign title, brand logo, Ad URL, and more to complete the ad campaign launch properly.

Advertisers can also change their advertising campaign if they’re not satisfied with the results after checking the real-time data and live reports which is daily provided by releaseMyAd after the campaign goes live.

For advertising on TOI App just follow the few simple steps as below: 

  1. Click on the link https://m.releasemyad.com/app/toi-app
  2. Scroll through and check the ad types you wish to pick for your campaign. 
  3. Submit the enquiry by filling up your contact details so that we can reach you and facilitate you to line up the campaign and supply all the main points as per your requirement. 

For further enquiries on advertising on TOI App, drop an email detailing your query to  enquiry@releasemyad.com.