Advertising is big business. As an industry, it is an extremely large one with tremendous potential. India, owing to its size and population, has always had a huge customer base for various goods and services and advertising them has always been a worthwhile decision that helped companies increase their revenue.
The widespread penetration of the internet even to India’s remotest settlements has helped in the growth of digital media. More and more people are consuming content on their mobile phones at an increasing rate, and this is a trend that’s only going to grow.
One of the key players in the online streaming space is Hotstar, which, since its launch in early 2015, has grown to become India’s largest online entertainment platform. Available in 17 languages including English, Hindi and several regional languages, Hotstar caters to a diverse audience located across the length and breadth of India, offering content spanning movies, TV shows, sports and exclusive original programmes.
Hotstar’s extensive and varied entertainment offerings from a wide selection of genres make it a platform for every taste and every interest. It is one of the most downloaded apps in India, having registered downloads exceeding 235 million till date. More than 100 million people consume content on the platform in a month, a testimony to its popularity and high viewer engagement.
A large and highly engaged audience makes for a potentially rewarding and lucrative opportunity for advertising. Advertising in the Hotstar app will certainly help you increase your revenue if you target the right audience with your brand message.
releaseMyAd, with its more than a decade of experience in the ad booking industry, helps you reach out to your target audience. Offering you its vast expertise and comprehensive guidance and support, you can increase your Hotstar advertising revenue with releaseMyAd’s strategic ad placement techniques. With a choice of in-stream ads, as well as pre-roll and mid-roll ads, you can select the ad format that best suits your requirements.
Being India’s largest self-service ad booking platform, releaseMyAd is now leading the way in advertising in mobile apps. Book your Hotstar ads with releaseMyAd and convert viewers into prospective customers for your brand!