You should always know who to target before you set your goals to advertise and market your product. Before booking your ad in any newspaper, it is essential that you analyse whether the product or message that you wish to target is rightly placed among your consumers or not.
Why choose Dinamalar to advertise?
Established in 1951, Dinamalar is the most famous regional language newspaper, based in Tamil Nadu. The newspaper was founded by T.V. Ramasubbaiyer in the year 1951 with the intent to voice for the cause of merging of Tamil speaking population around the Kanyakumari district with Madras Presidency.
Among the many other Tamil language newspapers like Dina Thanthi and Dinakaran, Dinamalar is distributed across the major cities of Tamil Nadu. It’s functioning as the voice of the Tamil speaking population and loyal readership has made it gain the satisfied response of the advertisers.
Whether it’s a text classified ad, a display classified or a display advertisement, the advertisers get to book any kind of Dinamalar advertisement. An affordable medium for advertising, the newspaper serves as the primary voice of the suburban Tamil speaking people.
Whom does the newspaper target?
The engaging and alluring content of the newspaper specifically targets the Tamil speaking population. Over the years the newspaper has strived hard to report on the stories of the local residents of Tamil Nadu. It has not only generated content for the senior generation but through its supplements like Siruvarmalar, it has aimed towards kids and children too. The other supplements like Computer Malar and Vala Malar targets the youth.
It’s Reach in Advertising
The newspaper has its reach in all the major cities of Tamil Nadu. It has its editions published from Chennai, Madurai, Coimbatore, Nagercoil, Pondicherry, Salem, Trichy, Erode, Vellore and Tiruneveli.
A wide circulation like this, that too only in the southern region, ensures that advertisers deliberately choose Dinamalar as their only best choice to advertise in Tamil Nadu and the rest of South India.
Rivals and Competitors
With the onset of other regional rival newspapers like Daily Thanti and Dinakaran, the newspaper faces competition in gaining the maximum revenues as far as advertising is concerned. On a national platform, The Hindu and Times of India are considered to be the newspaper’s biggest competition because of its high circulation and overall readership in Tamil Nadu.
Booking a Dinamalar advertisement is simplified in three basic steps. On our online booking site for Dinamalar, the advertisers can instantly book their ads by choosing on the category of the ad, composing the ad, selecting the final dates and make the final payments.
You can select your ad under categories like matrimonial, property, recruitment, business, personal, vehicles, change of name, obituary, entertainment, education, personal, lost and found, travel, to rent, astrology and many more.
To cut down on the expenses, we offer discount packages in which the advertisers can choose to book their ads in multiple editions at a lower ad rate.
Easy Payment Options:
It might not be convenient for all users to make the payment through online options. ReleaseMyAd also provides easy offline payment options to such users. Advertisers can make their payment offline through Cash deposit, Cheque deposit, Cash transfer, Demand Drafts and many more.
We offer convenient payment options like Debit Card, Credit Card, Net Banking and Wire Transfer.