Numerous researches and market surveys conducted in different locations in the world and over varying spans of time have yielded but one result – Fashion magazines are the highest selling variety of magazines. Fashion and lifestyle are the most popular magazines because of the assumed nature of their articles, which are a deviation from other varieties of magazines; most magazine articles assume the role of the informer, whereas articles in fashion and lifestyle magazines assume the role of the advisor.
Of the many popular fashion magazines available to us, very few have the legacy and renown to rival Harper’s Bazaar. Launched in India in the year 2009, Harper’s Bazaar came with an unparalleled reputation, having enjoyed several accolades in various countries. This magazine was first published in 1867 in the United States. Their editorial team consists of a number of guest writers from various backgrounds related to fashion, which includes photographers, stylists, artists, and designers.
Harper’s Bazaar‘s target audience is upper middle and upper class women, to whom they believe in delivering a “sophisticated perspective into the world of fashion, beauty and popular culture on a monthly basis.” This magazine enjoys a circulation of over 60000 copies, and a readership of approximately 201200 individuals. As is the case with most magazines, Harper’s Bazaar too enjoys a high shelf life. Taking the aforementioned into account, it can be safe to say that advertising in Harper’s Bazaar is a great way to reach its readers, and with a high shelf life, brands get reinforced.
Booking your ads in Harper’s Bazaar is a rather simplified process today, thanks to magazine advertising agency releaseMyAd, who have facilitated the online booking of ads. The booking process is incredibly easy, and requires no more than a few minutes of your time. The process has been explained below:
- Choose which segment of the magazine you wish for your advertisement to be printed
- Choose the ad size from a selection of full page, half page, strip, and double strip.
- Provide us with your business details in order to view rates.
- Provide us with your ad creative. In case you do not have an ad creative designed, we can design one for you.
- Select which month’s edition you would want your ad to appear in.
- Clear payment via a host of online and offline methods
You can mail your queries to us at enquiry@releasemyad.com, or call us on 09836068426.