Deshabhimani is a leading Malayalam newspaper of Kerala. This daily is politically aligned to the Communist Party of India (Marxist) and was founded in the year 1942. The Headquarter is in Thiruvananthapuram, Kerala. It is the third most widely read daily newspaper in Kerala till date. The circulation of this newspaper is 595,338 (as of June 2017).
It covers Kozhikode, Kochi, Thiruvananthapuram, Kannur, Kottayam, Trichur, Malappuram and Calicut editions. It became the voice of the Communist Party of India (Marxist) since its establishment. It also has few supplements – Deshabhimani, Varantha Pathippu. Aksharamuttam, Sthree, Kilivathil, and Thozhil. It engages its readers with latest news and updates on politics, entertainment, sports, Nation and more, thereby making it more popular among the readers. Major news around the world is also covered by this daily.
Advertising is a form of marketing tactic in order to promote a product or service. Newspaper ads are the effective way of reaching out to a larger group of people. It also helps to target people of a particular region. Deshabhimani newspaper advertisement can be booked in three different formats, classified text, classified display and display. Classified text ads are the most common and cost-effective mode of advertising. However, classified display and display ads are costlier than text ads, since they include images or graphics and uses display typefaces.
Advertisements of Deshabhimani newspaper gains huge response because of its popularity. Through Deshabhimani advertisers can book ads under categories like matrimonial, recruitment, business, services, education, property, personal, obituary, remembrance, travel, computers, public notices, court notices etc.
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