Instantly Place your Ads in the leading Radio Station of Kerala,Radio Mango 91.9 through releaseMyAd

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Radio Mango 91.9 is the first Malayalam private FM station in Kerala.It exhibits -lifestyle, youthfulness and a revolution in thoughts through the mode of entertainment.This station’s entertainment educates you, makes you think and inspires you to act making you proactive citizen passively. It is popular because of its programming, street-centric, humorous promotional events and featured impersonations of an iconic yesteryears movie hero , a craze in the South.This FM station delivers personal experience to its target audience-youth with their provoking programs.

Radio Mango has over 13.16 lacs listeners and caters to urban as well as rural Kerala.It broadcasts in 4 major cities of Kerala thereby drawing the maximum traffic. Creating Impact and reaching the locals of Kerala is easiest via Radio Mango.The radio station doesn’t obligate audience with their formats infact features advertisements in as per clients needs.It believes that reaching the locals is simpler if humour is incorporated to Ads,so most of their featured Ads are humorous,comprehendable,,entertaining and effective. It has strong ability to influence the purchase decisions of the local audience as it is a vital source of entertainment of the region

[box style=’new’]releaseMyAd.fm assists your business to advertise effortlessly in Kerala in Radio Mango through their online platform in 3 simple steps ![/box]

[box style=’doc’] Advertising Opportunities of Radio Mango 91.9:

[dropcap style=’circle’]A[/dropcap]Jingle / Voice Over Advertisements

advertise-now-on-radio-mangoThere are 2 major Ad formats for FM:

*VOICE OVER: Here a person simply reads out the message and you can also have some instrumental background music if desired.It helps in sales promotion and has low cost of production.

*JINGLES: It is a small song or piece of music, used for promoting an idea, product or service.It helps in effectively raising brand awareness and has a strong recall value. These are highly effective and have negligible chances of Ad avoidance.

You can choose to advertise across specific time slots, relevant to your target demographic :

Breakfast Show- (7:00am to 11:00am)

Youth-oriented Programming- (2:00pm to 5:00pm)

Evening Drive Time-  (5:00pm to 9:00pm)

Late Night Show- (11:00pm to 1:00am)

[dropcap style=’circle’]B[/dropcap]Innovative Advertising Opportunities

In addition to regular Advertising, Radio Mango offers the following innovations a brand can pursue :

Ad Types

Description

RJ mentions

In an RJ mention the RJ speaks about the brand in a very effective and consumer engaging manner. An RJ mention is approximately 60-90 seconds.

Capsules

Capsules are FCT spots.These are normal advertising spots where you can place your Ad.

Contests

Contests are run during programming timeband. These constitute 2 links. In the first link contest question is put up and listeners are asked to call or message. In the second link radio station declares the winner and take him/her on air. Each link is of 60-90 seconds

Sponsorships

These can be exclusive or associate sponsorships. Exclusively can be used for Time Check and Traffic Update. And all shows have associate sponsorship space.

Fabric

Fabric are the ones in which 3 RJ mentions are aired back to back for the same brand in an hour. All 3 mentions are connected with each other for a specific brand communication.

Utilities

Traffic Update, Time Check, Weather Update, Stock Update etc are Utilities which have an option of Associate or Exclusive sponsorship Ad.

Specials

Wishes on a special day such as Diwali, Holi, Navratri, Independence day ,etc by a client.

Events

Marketing events are conducted by the radio stations . The client have the opportunity for Title Sponsorship, Powered by or associate sponsorship.

Sparklers

Sparklers or Sweepers are 10 second FCT which are aired as the last or the first spot of the break.

Road Blocks

Road block is the one in which only One Advertiser advertises for a particular time period. It is an FCT road Block then all the spots aired will be of the same advertiser. In content Road Block the Programming content is utilised by one client i.e the RJ Mentions, Sweepers etc

Outdoor Broadcast

When a client has an ongoing event at some location then our Outbound Radio Jockey goes to that specific location and records bits of consumers act and the same is connected live on the radio station with the Studio Radio Jockey.

                                                         Note:       FCT-Fixed Commercial Time [/box]

[box style=’new’] You can advertise in Radio Mango for any of the following locations:

Cochin

Kozhikode

Kannur

Thrissur

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Now, Advertising in Radio Mango gets easier through ReleaseMyAd. ReleaseMyAd is an online platform which helps you to plan, create and execute your Radio Ads in the most efficient way. We provide you with 3 complimentary services:

1) Media Planning: We provide all the tools to customise your campaign and generate results.We enable you to plan and buy advertising slots in stations that can serve your objective.

2) Creative Development: We deliver commercials with stunning audio effects and incredible descriptions helping you to fit into listeners’ entertainment space.Our Ad creatives increases your brand recall value.

3) Expert Consultation: Our experts analyse your business needs and advertising budget ,thereafter direct you to take right call to action to help you achieve your target.

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How can you advertise in Radio Mango 91.9 FM?

1) Visit our website- releaseMyAd.fm to select your City, Business category,Target Audience and Objectives for your radio advertisement.

2) Select between Booking Your Ad Spot in Radio OR Getting your Radio Jingle Commercial Developed

For Booking Ad Space

For Creative Development

– Review customised Media Plans as per your objectives. Compare and view rates across stations to select Radio Mango.

– Select between the 2 Ad formats(Voice Over & Jingle),desired Ad duration,number of themes and preferred language .

– Select your Campaign Duration,  Preview Your Booking Details & Clear Payment

– Clear Payment

3) Receive Instant Confirmation for your Creative Development via Email + SMS Alert. [/box]

For any questions or queries , you can contact us on 09830688443. Alternatively you can also forward your requirements on radio@releasemyad.com and wait for our radio advertising experts to follow up.