Advertisers across the country have found the most effective mode of newspaper advertising. Now anyone can check the newspaper advertisement rates and book the classified ad online instantly at the click of a mouse.
However, there is a entire section of these people who are ignorant when it comes to newspaper advertising. Below you will find a complete guide on placing ads in Indian newspapers.
Times Of India advertisement rates or Hindustan Times ad rates are usually higher in comparison to smaller newspaper publications. However newspaper ad cost is way lower when pitted against tv advertisement rates.
Newspaper advertisement format : Newspaper advertisement definition primarily speaks of three basic types of ad types. Here are the three most commonly found newspaper advertisement format.
a) Classified Text : These are run on line ads (usually five line ads). Classified ads are published in classified pages are are charged according to the number of lines / words used.
b) Classified display : Display classified ads are printed on classified pages but with additional newspaper advertisement design, color etc. The size of these advertisements usually starts from 3×5 cm and can come out in single or multiple column sizes.
c) Display : Display ads are usually expensive ads that are printed on front, back , third pages of the newspaper. The minimum newspaper advertisement sizes for display format is 4×4 cm and advertisers also get specify their page preference.
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