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Twister Leggings increase sales across India with lilting radio jingle

Twister Leggings was conceptualised by the famous Kolkata cloth merchants, Deepeejay Textile Pvt Ltd in 2009 as an ethnic bottom-wear for women and girls....

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Here’s how Nykaa leverages offline media to engage its customer base

Nykaa is a premier online platform for beauty and wellness products. Sourced directly from the brands, Nykaa manages to bring it under a single...