Nagaland-one of the North-eastern states of India, is not exactly a very competitive ground for newspaper publications. But of course the need for news and advertisements is prevalent in this state much like every other part of the country. Therefore, if a newspaper stands out in some way compared to the already existent dailies then its stands at a huge advantage.
This is the case for the popular English daily of Nagaland-The Morung Express. It is the only English daily in the state of Nagaland and is highly popular among the entire educated section of the population of the state. The newspaper is an essential and effective platform for advertisers as it has several benefits attached to it. Among the most important advantages are the supplements of the newspaper, as listed below:
Supplements of the Morung Express
The Morung Express has two special supplements that are published on a weekly basis for adding to the benefit of the advertisers intending to target the English daily readers of the state of Nagaland.
AdBazaar– This pullout is published on Fridays along with the main newspaper and includes only classified and display ads, without any space for any other kind of content. The whole supplement is replete with only advertisements. It is a special tabloid meant to help advertisers with low advertising budgets, promote themselves with the help of classified adverts.
Impressions– This too is a very special supplement with a variety of news content associated with art and culture, lifestyle, photography, travel, healthcare etc. Impressions primarily targets people from the wealthy and well-educated section of the state’s population, hence it can be an excellent way to target luxury product and service users.
Why advertise in the Morung Express?
It is always essential to comprehend the reasons behind choosing one newspaper over others for advertisement purposes. So read on to evaluate the reasons to prefer Morung Express to fulfil your advertisement goals in Nagaland.
- Being the only English daily of the state of Nagaland, advertisers can easily target the cream of the population
- The newspaper is popular among the youngsters ranging from the age of 25-45 years making it an ideal podium to communicate with the population with the maximum spending power
- The newspaper being published in English is not limited to only the regional speaking people but can also reach out to the English speaking people in the surrounding areas
Getting your ad published in Morung Express
Ads are published in 3 different formats in the preferred newspaper and can be referred to as the Morung Express Classified Ads to signify classified ads and in case of display ads, they can be referred to as the Morung Express display ads.
Classified Text- Text ads refer to run-on line advertisements which are priced on the basis of the number of lines/characters/words, ad enhancements/highlights used in the ad matter
Classified Display- CD adverts are priced on the basis of the ad size but are published in the classified pages alongside text ads. The measurement is done in per sq. cm unit and images and logos can be used in this ad format
Display- Display ads are measured and priced pretty much the same way as the classified display ads but they can be published on any preferred page with special charges applicable for Front/Back/Third pages
Due to the rampant use and growing dependency on the Internet for various solutions to difficult tasks, newspaper advertising has also become easier, smoother and faster. With releaseMyAd- an online ad booking portal, now advertisers can just relax and get their ads booked from their home or office conveniently in 3 steps online:
1-Check out the Morung Express Ad Booking page, choose the ad category/section, specify the ad size in case of display ads and location to proceed
2- Create or design or Upload your advertisement with the help of ad samples, templates or Expert help
3-To complete the process just confirm the release dates and then proceed to make the payment for the same through the online or offline payment modes
As soon as the payment for your ad is received, an invoice will be delivered to your email id with all the ad booking and payment details. After this process, your ad is sent for editorial approval to avoid any errors in the ad and then processed for release on the scheduled date. If you need any help with the process of booking your advertisement online through our website, then you can take the help of the Online Ad Booking Tutorial.
To solve any further ad booking questions or issues, you can email us at book@releasemyad.com or call us on 09830629298 or visit the Morung Express Question and Answer Forum.
